Advertising Product Photography Part 1 (membersonly)

Advertising photography photographs made to illustrate and usually sell a service or product. These images, such as packshots, are generally done with an advertising agency, design firm or with an inhouse corporate design team. Fashion and glamour photography usually incorporates models and is a form of advertising photography.

Advertising photography employs the widest possible range of techniques, typically involving careful setup of the shots, the hiring of models, exceptional attention to detail of props, especially the product itself, a large number of image captures, as a form of insurance, and also to give the layout artist a choice of variations, and very ...




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