Thursday, December 17, 2020

Marketing Campaign Concept Advertising, Art Direction on

Marketing Campaign

The societal marketing concept holds that the organizations task is to determine the needs, wants, and interests of a target market and to deliver the desired satisfactions more effectively and efficiently than competitors in a way that preserves or enhances the well being of both the individual consumer and society in general. Therefore, marketers must endeavor to satisfy the needs and wants of their target …




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