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Advertising is a marketing communication that employs an openly sponsored, nonpersonal message to promote or sell a product, service or idea. 465 Sponsors of advertising are typically businesses wishing to promote their products or services. Advertising is differentiated from public relations in that an advertiser pays for and has control over the message.

In advertising, an insert or blowin card is a separate advertisement put in a magazine, newspaper, or other publication.They are usually the main source of income for nonsubscription local newspapers and other publications. Sundays typically bring numerous large inserts in newspapers, because most weekly sales begin on that day, and it also has the highest circulation of any day of the week.




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