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12/10/2001 · Advertising is a marketing communication that employs an openly sponsored, nonpersonal message to promote or sell a product, service or idea. Sponsors of advertising are typically businesses wishing to promote their products or services.The history of advertising can be traced to ancient civilizations. It became a major force in capitalist economies in the mid19th century, based primarily on newspapers and magazines. In the 20th century, advertising grew rapidly with new technologies such as direct …
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